With the 2012 NHL All-Star Game coming to Ottawa, the Ottawa Senators set out on a mission to have all 5 of their nominated players voted in!
Sensational Fans
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Soshal Group was enlisted to build a social media campaign that would accomplish the following goals:
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Soshal Group developed a Facebook app that drove Sens Fans to the NHL’s voting site.
From there these Fans would collect leaderboard data to enter a sweepstakes contest where they could win some awesome prizes. Game mechanics were introduced that further rewarded Fans to share the campaign with their friends!
The Results
1,400+ entries
640,000+ campaign impressions
42% Facebook app conversion
Let’s Soshalize
Career Opportunities
- Project Manager
- Designer
To inquire about a position email iwannawork@soshalgroup.com with the position in the subject line.
Address (Map)
1339 Wellington Street West
Suite 202
Ottawa ON
K1Y 3B8
Email
info@soshalgroup.com
Phone
1-855-4SOSHAL (476-7425)